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Common advertising stereotypes: Why men are sick of
them.
Men are tired of their portrayal in advertising, according to a
new book by Michael Buerk.
But images of men behaving stupidly
is not the only cliche which irritates writer John Camm.
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Knowing your customers is more crucial than
ever!
Wherever you look, customers are seizing control of the channels
of communication.
In broadcasting it's content on demand. In
journalism it's blogging.
In advertising it's PVRs, spam
filters, pop-up blockers and the telephone preference service.
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Pop-up purveyor tries to rein in distributors
180solutions aims to cut covert tech installations
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States Expanding Push for Internet Taxes
"Taxes that it was difficult to collect before will now be
collected.
And consumers will pay that,"
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