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Audio Interview with Scott Mitchell CEO ThinkPartnership.com

They are the public company behind Primary Ads, Kowabunga Technologies, ValidClick, MarketSmart, and others. This week they acquired ILead Meda in a cash and stock deal, and in unrelated news they had a major change up in their board of directors. Investors are chomping at the bit for news about the direction Think Partnership is going and we have the first official interview on the topic right here!


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Tanya discusses industry news & headlines.

In this weekly segment Tanya runs through some of the more interesting headlines related to the online media and internet advertising marketplace. Tanya has a knack for getting you caught up to speed, but also she is great at finding smaller articles about big topics which you might have missed entirely.


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  Week In Review 05.24.06

We have pictures from AD:Tech San Francisco. As well as some industry related articles which we found interesting. Find out about a new ad network for bloggers, learn the latest numbers on how traditional print media is taking a hit thanks to it's online counterpart and more!


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Productivity Tip

Always present in our day-to-day operation of our business, is the added reality that can be stressful, time-consuming and performance zapping - it’s the daily management of our email inbox.

That this subject effects almost everyone was evident in the popularity of a productivity session at the recent ad:tech San Francisco: Managing the Deluge: Effective Email Inbox Organization, by Pierre Khawand, CEO of People-OnTheGo.

Khawand helps companies and their employees effectively manage the use of e-mail and the office applications they use everyday, in order to save significant time, communicate more effectively, and minimize legal and security risks. At ad:tech, Khawand gave an overview of the benefits of using Outlook and stressed the importance of using techniques like customizing toolbars, colored flags and follow-up search folders. It’s also important to use an archive folder, empty your inbox within 72 hours and get your inbox down to 25 messages every day, he said.

The concept is simple: invest less time spent on email and more time in your core business activities.

People-OnTheGo offers Live Virtual Workshops, web-self-paced classes and corporate coaching for a variety of productivity best practices. Find out more here.

     

 

Google GEO says more competition means more revenue

Google Inc. faces mounting competition in the Internet search advertising market, CEO Eric Schmidt said he expects such battles to drive up prices and increase revenues across the entire industry.

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Print Newspaper Circulation Drops, Online Readers Increase

While newspaper circulation dropped 2.5 percent in the six-month period ending in March, newspaper websites had an eight percent increase in viewers for the first quarter of 2006, according to the Newspaper Association of America's analysis of data released by the Audit Bureau of Circulation.

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Can’t We All Just Get Along?

The Cpa Vs. Ppc Debate: Why Can’t Both Ad Strategies Just Get Along? Is the Pay Per Click (PPC) online advertising industry changing? Experts say that, as the PPC model changes, its natural progression will cause it to move towards the Cost Per Acquisition (CPA) model.

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Ad Network for Bloggers

Federated Media, the blog-publishing firm run by Wired and Industry Standard founder and Google-watcher John Battelle, last week launched an ad platform designed to give marketers access to its klatch of highly literate and well-trafficked blogs.

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